11 2 / 2012

Have you ever wanted someone to tell you what your future career will be? What exact internship you will need in order to get your dream job? Well, that’s impossible. No one can choose your future, except for you. Lauren Berger, Intern Queen, came pretty close on informing me, what it takes to get my dream internship.

Lauren Berger, CEO of Intern Queen Inc.

The Queen is Coming!

I recently attended the “Intern Queen Reigns Over Towson University” event, hosted by the TU Public Relations Group. It was held on Monday, December 5th at 6:30 PM, in the Center for the Arts Main Stage. It was an evening full of excitement, motivation and awe-inspiring internship advice.

For a little background on the Intern Queen, Berger earned a degree in Organizational Business Communications at the University of Central Florida, where she soon interned for first rate companies such as MTV,FOX, and NBC. She is now the CEO of Intern Queen Inc, and a National College Speaker. Lauren deals with over 500 employers in the U.S. and Canada region. Berger even has her own website where over 40,000 students, teachers, and parents visit. Her site is one of the most helpful, engaging, creative, and well-designed websites I have ever seen. Not only can you sign up for an account where you have your personal applications and resumes stored, but you can check out an entireInternship List. You can actually view other peoples’ blogs on advice for High School and College students.

Berger’s quote at the top of the page is, “Find Interns. Get internships. All With a Personal Touch.” By creating an account, you can apply for internships from all over the country. There are internships for everyone out there! The industries that these

The Intern Queen Inc. website features blogs, internships, videos, and much more!

internships can include are Fashion, Entertainment, Journalism, Marketing, Public Relations, Sports, Advertising, and many others. All internships are held in major cities such as New York City, Los Angeles, West Hollywood, Tampa, Orlando, Atlanta, Chicago, and Washington. Each internship gives any college student the opportunity to become an intern. Whether or not, it’s what you want to do, Lauren’s advice to us was “Never take “no” as an answer.” This is an amazing way to start off your career in the right direction. Berger’s site also features a section where you can contact her and invite her to speak at your next event! This brings me to my next order of business, the Intern Queen’s actual speech!

This image was seen on the paper in my residence lobby, advertising Intern Queen Reigns Over Towson

Berger’s motivational speech

The first time I ever heard about this event was from a flyer in my residence lobby. It was advertising the Intern Queen speaking at an upcoming event and I was curious as to why she had that title. I never heard of her before and I wanted to know about what she had to say. I kept seeing the paper every single day that I walked in my building. When it finally came December 5th, I decided to venture on my own with a notebook and pen in hand. I was immediately invited by friendly people of the PR group, greeting me, asking if I was going to the event. There was even a raffle being held to get people got more interested in attending. When I got there early, there was already a long line out the door and the stage was getting packed! I was so happy to see that so many other people like me, wanted to get advice on internships. I’m only a freshman, but I plan to be as motivated as Lauren was, when doing 15 internships all throughout her college career!

Lauren shared her personal stories on what it was like interning during her 4 years of college and all of the opportunities she was handed. She talked about the importance on receiving internships and experiencing them. Berger gave the whole audience a lot of insight on figuring the right internship for you, the application process, building your resume, the importance of sending thank you notes, paid vs. unpaid internships, tips about contacting the employer, and everywhere down to what you should be wearing.

Public Relations Strategy

Alicia Valko getting the crowd hyped for Lauren!

“The basic premise of online and offline PR is about getting an engaging message in front of target customer groups.” These are the words written by Danny Brown of the Press Release PR, Top 5 PR Strategies. This is exactly what the TU Public Relations group did, when promoting the event. The group did a number of PR strategies such as using social networking sites like Twitter and Facebook to get the message across to all students on campus. The group even has their own facebook page and the profile picture is the same image of the advertisement  I saw in the lobby. I began to see all of these flyers around campus and I understood why the event was such a successful turnout because they did a great job promoting the event. Everyone on the PR team including the president, vice-president, members, ambassador, etc even had this image as their own profile picture. Teachers and students who had twitters began tweeting the #IQreignsoverTU, which immediately became popular.
The way I see it, I think the PR group did a fantastic job in promoting this event. The more I saw the flyers, the more they got my attention. They were bright, bold, noticeable, and inviting. It also got me thinking because I was already interested in interning, but I knew nothing about it. As a team, Lauren Berger and the PR group of Towson University promoted and made the event a huge difference in my life. Whether it be just me, I could see from the way the crowd interacted with the speaker, that they were impacted as well.

11 2 / 2012

Towson University Public Relations Group Fundraises to Bring Berger

The Towson University Public Relations group is raising money to bring a nationally recognized internship expert to speak at Stephens Hall 7 p.m. on Oct. 19.

Lauren Berger, Intern Queen

The cost for the CEO of Intern Queen Inc,  Lauren Berger, to speak at TU is approximately $5,000.  The group organized a bake sale last Tuesday in the Media Center, which raised $120.  It is currently working on another bake sale, which will include pizza for $1 and a fundraiser with Bill Batemans restaurant, located at  7800 York Road.

Berger was named number five on Business Week Magazine’s annual list of Young Entrepreneurs 25 Under 25.  She is a national college speaker, and works with over 500 employers in the U.S. and Canada.  Alicia Valko, TUPR group’s campus liaison as well as Campus Ambassador for Berger, thinks it would be beneficial to bring Lauren Berger to TU.

“Lauren is so knowledgeable about internships,” said Valko ”which give you practical, real-world experience that every Towson student should have before they graduate and enter the workforce.”  

This will be the first nationally-acclaimed speaker the group will bring to campus.

“The TUPR group is extremely excited to be bringing the Intern Queen to Towson,” said Victoria Farrell, vice president of TUPR group.  “Her experience and knowledge will provide students, campus-wide, with valuable advice and tips for landing the perfect internship.”

02 2 / 2012

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INTERN QUEEN TEACHES IMPORTANCE OF INTERNING

November 27, 2011 by Jeremy Bauer-Wolf (Arts and Life Editor)

Junior mass communication major Alicia Valko has secured five internships since her senior year of high school.

But that’s nothing compared to 15. Fifteen is the number of internships Lauren Berger completed during her four years of undergraduate school, thus earning the title of “Intern Queen.”

Now, Berger is the CEO of a Web-based company of the same name, and assists students in discovering internships that best fit them.

And Dec. 5, Berger will speak in the Mainstage Theatre in the Center for the Arts about the importance of interning and being professional.

Valko, who is Towson’s campus ambassador for Intern Queen Inc., said she proudly promotes the message of interning as much as possible because it helped her identify the type of environment where she wants to work.

“One thing that’s really important to me after interning at so many places is the culture,” Valko said. “I definitely don’t want to be where you just come to work and don’t really talk to anybody, you just leave at five. There are so many differences, depending on where you work.”

When Valko interned at her second agency, Jack Morton Exhibit, a production-based company that designs artwork and logos and then markets them to others, she said she knew she wanted to work in a place like that.

“Jack Morton is such a creative and crazy agency,” she said.

“There’s always someone playing a joke on someone, or some crazy client wants something ridiculous. You’d think that working in an office, especially in New York, where everyone has to get dressed up and go to work and be completely boring. Well, it’s not like that at all if you find the right place.”

Dionne Clemons, an assistant professor in the department of mass communication and communication studies who also had five internships during her undergraduate career, said that she distributes internship opportunities to students whenever possible through her classes, Blackboard and email if she knows what internships may suit a particular student.

“Most [students] have never been to work,” she said. “It takes a long time to understand the nuances of work, and that’s something you need to get experience in. Not just doing a press release or writing articles, but actual relationships and hierarchy and structure and bosses, corporate politics. It’s very important.”

Clemons also said that interning allows students to develop tastes for careers they may or may not enjoy. As an undergraduate, she worked at 92Q, a radio station in Baltimore.

“It depends on your personality,” she said. “For me, radio was too cutthroat. It was not enough writing. I love to write. If there wasn’t enough writing for me, or variety of writing styles, I wasn’t into it.”

Valko also said that interning helped eliminate where she wouldn’t like to work.

“I know I want to work at a really big global agency in New York City,” she said. “I really want to work at Edelman Public Relations. That’s my dream company. I only want to work in specific sections, so it really helps me narrow down what I want to do.”

Valko said she encourages others to utilize Berger’s webpage, internqueen.com, as a resource to find opportunities and to network as much as possible.

“I took it upon myself in my last internship to meet with everyone in the office and ask what their advice was,” she said. “Everyone really wants to help.”

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04 2 / 2011

This semester has been going quite well. I really like my new roommate, Michelle, and my classes seem very interesting. I am taking:
MCOM 323: Advertising Media Planning
MCOM 325: Advertising Copywriting
ITAL 202: Intermediate Italian 2
COMM 315: Buisness & Professional Communication.

I like each of these classes, they seem challenging but relevant to my future, so I don’t mind doing the work. I am excited to start speaking more Italian in class, the course if more focused on speaking since we already have the framework for communicating. I am trying to study abroad next year, and Italy is my first choice so speaking the language might help me out!

I also have an amazing internship with MGH, Inc. for this semester. I go in Tuesdays and Thursdays from 10am-5pm. My coworkers are great and I love the work I do. How lucky am I?

Today I have 2 interviews that I am very excited about. I will talk more about them later, but I don’t want to jinx either of them! I will, however, say that I am very happy with the way my life is going and I feel that there are many, many good things to come my way soon. Like Thomas Jefferson, “I’m a great believer in luck, and I find the harder I work, the more I have of it.”

05 1 / 2011

Last night, I decided to check out what the buzz about TED was. I knew it was a conference about Ideas Worth Spreading, but I had no idea that it was a global thing that inspires so many people around the world. I was more than blown away.

TED

After figuring out that there were these TEDx conferences, which are individually organized TED events, I knew I wanted to try to host one at Towson! I have big plans already, I just need to organize them and try to get meetings with the right people at the university. I have an idea about a theme, guest speakers, venues, etc. I am planning big things!

Making Ideas Happen by Scott Belsky

And to help me… I bought Scott Belsky’s book, Making Ideas Happen. I am excited to read it because I always have such grand ideas that sometimes are unable to come to fruition because of a lack of support or bad timing. I make a lot of things happen on my own, but I hate when my grand ideas are met with difficulty. I also bought Dale Carnegie’s How to Win Friends & Influence People, it seemed like it would be a good read.

How to Win Friends & Influence People

Has anyone read these books?

05 1 / 2011

Well I didn’t get off to a good start this morning, but I am hoping my day gets better. I just called Towson to buy a parking permit for the spring semester and they have a good number available, but I don’t want to pay $180 to park for 3 months. The one thing I just despise about Towson is that they are the worst about parking. Did I mention that I got two parking tickets in one day? I was moving out and they couldn’t even give me a break! So now I have to go to court to appeal the ticket, and court fees are going to be as much as the actual ticket I’m sure. Ugh, not happy.

Anyway, I’m still trying to nail down this application so I can send it out to be proofread and edited. I love that there are so many people willing to edit my applications because they genuinely want to help me succeed. I am glad that I picked Towson (despite their horrific parking situation) because every one of my professors has offered their help and advice beyond the classroom.

Towson